Our Generation dolls are designed by Canadian toy manufacturer Maison Battat. With over 125 years of expertise, they create toys to inspire children of the next generation.

Our dolls are sold in 70 countries worldwide in renowned stores from Target, Toys R Us, Smyths to El Corte Ingles to mane more. The Our Generation brand continues to grow, expand & diversity to include dolls with unique stories along with a range of outifts & accessories for all your favourite childhood occasions.

With our brilliant minds and oodles of determination, we’re taking leaps to develop big ideas and embrace new opportunities without ever forgetting to build lasting memories along the way. From playing dress-up and making the best ice cream sundaes to pursuing our passions and celebrating who we are, we’re welcoming everyone into our playful universe as we share in the best moments of being a kid.

Our dreams have no limits, our voices echo around every corner, and we have the strongest belief that we can make anything and everything possible with our greatest gift – imagination.

Our UK wholesale & websites are managed by FTI Online. From homewares, beauty, household products to now toys, FTI has comes with many years experience in ecommerce & distribution to support our wholesale community.