30 Years of Stories

Celebrate Our Generation’s milestone anniversary with fun surprises all year long!
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Our Generation Trade

Sign-up to Our Generation UK wholseale for access to the latest Our Generation products at trade prices
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New Arrivals

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Anita - 46cm Doll - OG Doll with Brown Hair & Brown Eyes - Doll with Balloons - Toys & Gifts for Girls - Our Generation UK
Anita - 46cm Doll - OG Doll with Brown Hair & Brown Eyes - Doll with Balloons - Toys & Gifts for Girls - Our Generation UK
Anita
£19.60
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Tooth Fairy - 46cm Toothy Fairy Outfit for 46cm Dolls - Fairy Wings - Our Generation
Tooth Fairy - 46cm Toothy Fairy Outfit for 46cm Dolls - Fairy Wings - Our Generation
Tooth Fairy
£10.95
Red Carpet Ready
£5.95
Mei - OG Fashion Doll - 46cm Doll with Brown Hair & Brown Eyes - Toys & Gifts - Our Generation
Mei - OG Fashion Doll - 46cm Doll with Brown Hair & Brown Eyes - Toys & Gifts - Our Generation
Mei
£19.60
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15 products
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New Arrivals

Access the latest Our Generation products
New Arrivals

Dolls

Discover Our Generation deluxe, fashion, activity & hairgrow dolls.
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Outifts

Grow your Our Generation collection with doll outfits which can be mixed and mtached!
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Accessories

Discover the full range of Our Generation accessories for 46cm Dolls!
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Accessory Sets

Shop medium-sized Our Generation playsets
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Equestrian

Horse-riding dolls & equestrain accessories
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Small Accessories

Small accessories & playsets for dolls
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OUR GENERATION

This is OUR story

Our Generation is bigger than a toy company. We invite kids into a community of empowerment and play, a place where their collective voices create the narrative of their generation.

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How Parents & Kids Feel About Our Generation

★★★★★

Stunning gorgeous doll, for learning play. Great accessories too!. So pleased with my purchase, delivery was fantastic! Securely packaged and correct delivery estimate time with email updates. 5* Company

Jen
Buckinghamshire
★★★★★

Beautiful doll. Lovely curly hair. I am never disappointed when purchasing a doll from this lovely company. Have a lovely day!

Florence
Cornwall
★★★★★

These dolls have given my granddaughter endless fun, she loves all the outfits that go with them and there are lots of accessories that go with them, even a chair to do their hair. She loves them all

Jean
Kent
★★★★★

Absolutely beautiful dolls my daughter loves them and the staff at ourgeneration are so helpful thankyou for making our Christmas

Kadie
Ellesmere Port
★★★★★

I have purchased Sydney Lee for my granddaughter. It was well packaged and arrived within a few day. Sydney Lee is a beautiful doll and she has two sets of clothes. Well worth the price I paid.

Caz
Oxfordshire
★★★★★

Excellent service from order to delivery. Fantastic product. And the best customer service 10/10.

Catherine
Scotland

This is Our Generation

Our Generation brings imagination into everyday life to help children write the narrative of their Generation!

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Worldwide

The Our Generation brand is available at major retailers in 70 countries worldwide from Target. Hamley's, Smyths Toys, El Corte Ingles to Fenwick.

The Environment

We have been relentless in choosing the most recycled and recyclable materials we can to package our toys to minmise our carbon footprint.

Our Generation

Our Generation dolls are designed by Canadian manufacturer Maison Battat. With over 125 years of expertise, they make toys to inspire the next generation.